Tina Balaa




Brewtiful

Brief: BREWTIFUL Is a homegrown urban coffeeshop. People hangout, take photos and enjoy a specialty coffee. We needed a moody, urban branding to stand out, and keep the cool kids in the city talking.

Executional Idea: The concept is the brainchild of Unit36, an interior design studio based in Abu Dhabi. The branding was inspired by of the local owner herself. We envisioned an undergrown urban and niche logo, which transformed itself across the different servings and kept itself playful while creating insta worthy photos for its customers.

Markets: Abu Dhabi

Credits:
Interior Design: Unit36
Project Managers & Copywriters: Unit36
Photography: BREWTIFUL Inhouse social media agency
Social Media: brewtiful.ae